THE CLAW™ COOLER - PRODUCT INNOVATION & ENTERTAINMENT
Ever wondered what's the worst thing that can happen at a party? Running out of booze!
Introducing the world’s first tech-enabled Claw™ Cooler - a revolutionary cooler that texts you when you run out of Claws and lets you refill with a simple tap. Teaming up with the brilliant minds at Deeplocal, this limited edition cooler boasts features like a cellphone tower, Bluetooth speakers, temperature control tech, and a high-tech display. With the help of T-Pain and a collab with Doordash, we made sure no cooler ran empty this summer.
In just two weeks from launch, the impact was phenomenal:
📝 150k+ sign-ups to our loyalty program
🏪 +23% increase in sales on Doordash
📺 7 Million Views on launch day
👐 500.7M+ in reach